In the USA, many iPhone fans are less than thrilled with the fact that they can only be bought with an expensive AT&T service contract (apparently the service is also not very reliable). In Ireland it is possible to buy iPhones either free of contract or with a contract from any of the service providers. According to Electric News, the different mobile phone service providers had a radically different attitude towards facilitating the Apple fanboys who can't wait to get their hands on the new device:
- Three Ireland opened its stores in Dublin, Waterford, Limerick, Cork, Galway and Killarney from a minute past midnight.
- Rival network O2 opened the doors of some stores in Dublin, Drogheda, Tralee, Galway, Cork andLimerick at 8am. However, the mobile operator said it was restricting iPhone 4 sales to existing customers for the initial launch period.
- Vodafone stores opened at the normal time, but the online store began selling the handset at 7.30am.