Friday, March 10, 2023

Nobody cares why you follow an influencer

The rise in popularity. of social networking sites in recent years has led to a corresponding growth in the number of influencers.

Some people follow influencers for positive reasons (e.g. they admire  their fitness/beauty regime). In other cases people follow influencers that they dislike (e.g. people might follow Andrew Tate so they can criticise his statements). However, the sponsors who pay the influencers don't care why you are following someone - they simply care that you read the influencer's posts.

You should be aware that if you read postings from someone like Andrew Tate, you are effectively paying his salary.

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